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Unique Product Specifically Designed For Performance
Unlike a traditional, high volume Ecommerce shop, The Powerect site needed to offer a unique shopping experience to place core product benefits and information at the front of the buying experience.The new Powerect site features a customised Magento homepage, category page and product page. The product page features a large number of unique content designed to re-affirm the key product benefits to potential consumers.
To increase the reach of the website and meet growing web guidelines and best practices, Powerect opted for a single site with a responsive theme. The site seamlessly scales to provide an optimised experience for users on any device. This approach allowed the Powerect team to manage a single admin interface and ensure a consistent shopping experience to users across mobile devices.